The City of Perth and all of its activities is captured by the Zulu Media team through the TV Series "There's Nothing to do in Perth!?!" named after the phrase guaranteed to annoy a local Sandgroper every time they hear it.
If you still don't think there's anything to do in Perth after seeing this, well, you're hard to please. Roll tape.
PLEASE NOTE THAT IF IT STOPS, JUST CLICK PAUSE, WAIT 2 MINS AND COME BACK :)
This was an extremely "guerilla" style of marketing Perth to the rest of the world conceptualised by Steve and Lorelle Correia as part of their SteLor Entertainment Creative Team and credit should be given to Graham Moss, Minda and Anna at Tourism Council WA for having the patience to explain such an "out there" concept to the industry.
In real numbers, it has had over 130,000 actual views of Perth Tourism related TV shows online at LocoTV without one single cent spent on advertising the show within Australia.
However, with a careful campaign targeted to emerging markets, LocoTV has made this show highly viewed in Pakistan, Iran and India in particular.